Weekend Box Office

Box Office Wrapup: Snakes Opens at #1, But Lacks Bite

by | August 20, 2006 | Comments

Samuel L. Jackson‘s much-talked-about thriller Snakes on a Plane landed in first place at the North American box office this weekend, but lacked the kind of bite that was expected given all the media attention and internet buzz that surrounded the film.

The weekend’s two other new releases Accepted and Material Girls targeted teens and met with only mild-to-moderate results. However, the indie comedy Little Miss Sunshine flexed some muscle in its national expansion jumping into the top ten in its fourth weekend of release. Former number one Talladega Nights raced past the $100M mark while Pirates of the Caribbean cruised past the $400M milestone this weekend. However, the late-summer slowdown took its toll on the box office as for the first time in fourteen weeks, the top ten failed to top $100M.

A number one box office performance…does not a franchise make.

Following months of online buzz which translated into tons of national publicity, Snakes on a Plane finally arrived in theaters and collected an estimated $15.3M over the weekend including about $1.4M in Thursday night preview grosses. Taking off in an ultrawide 3,555 theaters, the R-rated film averaged a mediocre $4,290 per site. Of the 62 films in history that have opened in 3,500 or more theaters, 61 have grossed more than Snakes on opening weekend. Only last summer’s Herbie: Fully Loaded fared worse with $12.7M from 3,521 sites following a Wednesday bow. Snakes also suffered the second lowest gross for a number one opener this year after Glory Road‘s $13.6M top spot bow in January.

Since no film before it had generated the same type of grassroots hype, expectations varied greatly leading into the frame with most believing it would at least surpass the $20M mark. The New Line release finds Jackson playing an FBI agent escorting a key witness on a commercial airliner when deadly snakes are let loose. The studio did not screen the film for the media ahead of the release. Fans on the internet have been talking up the picture since last year creating a cult fan following which no one knew how to measure when it came to box office sales. Ultimately, Snakes did not appear to have had much appeal outside of its core fan base of young men. With a budget of only $30M, Snakes on a Plane should still end up being a moneymaker for New Line after worldwide DVD sales are tallied. However, hopes for a new franchise seem to have been crushed.

"Talladega Nights:" still reeling in moviegoers

After two weeks in pole position, Will Ferrell‘s hit comedy Talladega Nights: The Ballad of Ricky Bobby finished close behind in second place this weekend with an estimated $14.1M in its third lap. The Sony release dropped only 36% and showed good legs. On Thursday, Talladega became the eleventh film of the year to cross the $100M mark and has pushed its total to $114.7M after 17 days. Snakes led all films at the box office on Friday, but Ricky Bobby raced ahead on both Saturday and Sunday.

Oliver Stone‘s 9/11 drama World Trade Center enjoyed a good hold in its second weekend grossing an estimated $10.8M. Down a moderate 42%, the Paramount release upped its total to $45M after 12 days. The $65M film looks to reach about $70M domestically.

Universal’s new teen comedy Accepted bowed in fourth place with an estimated $10.1M from 2,914 theaters. The PG-13 film about a high school senior who forms the fictitious S.H.I.T. (South Harmon Institute of Technology) after being rejected by every other college averaged a mild $3,470 per location. Budgeted at $23M, Accepted appealed mostly to a teen and young adult audience with studio research showing that a whopping 74% of the crowd was under 25. Males slightly outnumbered females with 52% of the audience.

Last weekend’s surprise hit Step Up fell an understandable 52% in its second session taking in an estimated $9.9M for fifth place. Buena Vista’s low-budget dance drama has captured a robust $39.4M in ten days and could end its run with a terrific $60M. At the beginning of August, no one thought that Step Up would score a bigger opening than Snakes on a Plane. The animated comedy Barnyard followed with an estimated $7.5M dropping only 23%. The strong hold for the Paramount release helped boost the cume to $46M after 17 days.

"Little Miss Sunshine," no longer just an indie hit?

Boasting the best per-theater average in the top ten by far was indie sensation Little Miss Sunshine which expanded nationally and grossed an estimated $5.7M. Fox Searchlight’s dysfunctional family comedy averaged a stellar $8,213 from 691 locations after widening from 153 playdates last weekend. Cume to date stands at $12.8M with much more to come. The distributor reported that the Greg KinnearSteve Carell pic is broadening its audience beyond just the arthouse crowd and is now playing well in mainstream multiplexes in suburban markets. Sunshine will double its theater count on Friday with over 1,400 runs and will add a few hundred more the following weekend for the Labor Day holiday frame.

Disney’s unstoppable smash Pirates of the Caribbean: Dead Man’s Chest ranked eighth this weekend with an estimated $5M in its seventh voyage. Down only 31%, the Johnny Depp adventure broke the quadruple-century mark and pushed its cume to $401.1M in North America making it the seventh biggest domestic blockbuster ever trailing the $403.7M of 2002’s Spider-Man. Worldwide, the Pirates sequel cruised past the $900M mark this weekend and will break through the $1 billion barrier soon allowing it to join only Titanic and The Lord of the Rings: The Return of the King in the ten-digit club.

Opening quietly in ninth place were sisters Hilary and Haylie Duff with their comedy Material Girls which debuted with only $4.6M, according to estimates. Playing in 1,509 theaters, the MGM release averaged just $3,062 per site. The PG-rated story about wealthy sisters who must cope with being bankrupt opened much like Hilary Duff’s recent films Raise Your Voice ($4M in October 2004) and The Perfect Man ($5.3M in June 2005).

Rounding out the top ten was the horror entry Pulse with an estimated $3.5M, off 57%, for a ten-day total of just $14.7M. The Weinstein Co. should reach a mere $20M with this one.

"The Illusionist," off to a good start in an expanding limited release

There was plenty of activity in limited release over the weekend. Yari Film Group opened its period mystery The Illusionist in 51 theaters and grossed an estimated $925,000 for a powerful $18,137 average. The Edward NortonPaul Giamatti starrer earned strong reviews and will add more theaters on Friday before expanding nationwide on September 1.

Fox Searchlight saw more modest results with its new relationship pic Trust the Man which debuted to an estimated $176,000 from 38 locations for a moderate $4,632 average. Playing in eight cities, the R-rated story stars Billy Crudup, David Duchovny, Julianne Moore, and Maggie Gyllenhaal. Trust will widen to more than 100 theaters on Friday. Reviews have been mixed.

Four summer movies dropped out of the top ten this weekend. Lionsgate’s horror film The Descent fell 47% to an estimated $2.5M putting its total at $22.3M. The chicks-in-a-cave thriller should end with $27-29M. Sony’s Tim Allen flop Zoom declined 47% to an estimated $2.4M increasing its sum to a puny $9M. A horrendous final total of around $15M seems likely.

Universal’s $135M cop pic Miami Vice dropped 50% to an estimated $2.4M in its fifth frame and lifted its sum to $59.8M. A disappointing $65M final seems likely. The $75M animated film Monster House grossed an estimated $1.9M, down 42%, for a cume of $67.3M. Sony should end up with a respectable $72M.

Among holdovers in limited release, ThinkFilm’s critically-acclaimed drama Half Nelson added one theater and grossed an estimated $57,000 from three sites for a solid $19,067 average. The existing pair of theaters in Manhattan suffered almost no decline from last weekend and continued to sell out most of their weekend shows. Cume stands at $148,000 and the film debuts on Friday in Los Angeles, San Francisco, and Washington D.C.

The global warming documentary An Inconvenient Truth became the highest-grossing film in company history for Paramount Classics this weekend. Al Gore‘s environmental pic took in an estimated $246,000 from 221 theaters and upped its total to $22.4M. The distributor’s previous top grosser was last summer’s Hustle & Flow with $22.2M.

The top ten films grossed an estimated $86.5M which was down 7% from last year when The 40-Year-Old Virgin debuted at number one with $21.4M; and down 10% from 2004 when Exorcist: The Beginning opened in the top spot with a robust $18.1M.

Author: Gitesh Pandya, www.BoxOfficeGuru.com

Tag Cloud

IFC Films twilight TCA Winter 2020 Paramount Plus renewed TV shows Reality Competition Adult Swim Quiz indiana jones adventure Pop TV stoner critics cartoon SundanceTV foreign Elton John sports HBO Max Amazon Prime Video TNT VOD TLC BBC Holidays anime Disney Channel Family movie Tumblr CNN Watching Series Comic-Con@Home 2021 The Walking Dead spider-man Tarantino Lionsgate unscripted fresh cooking Pixar A24 toy story popular Paramount Network a nightmare on elm street President Captain marvel Sundance TV golden globe awards Hallmark The Academy Chernobyl The Witch Syfy trailers Premiere Dates Netflix Christmas movies witnail international Pop miniseries olympics BET Awards women 2015 dramedy Comedy Central Western boxoffice MSNBC Comic Book USA Network blaxploitation Chilling Adventures of Sabrina Mary Poppins Returns festivals Broadway halloween tv talk show Music Legendary Song of Ice and Fire Martial Arts Hulu facebook Columbia Pictures new york science fiction Netflix black 2018 Lifetime rom-coms pirates of the caribbean nature Best and Worst Fall TV Country archives Tomatazos comiccon Musical canceled TV shows richard e. Grant series zombie australia Fox Searchlight theme song Showtime transformers FXX die hard Shondaland basketball TV movies know your critic The CW Acorn TV halloween El Rey mutant superman new star wars movies Ellie Kemper Pirates 93rd Oscars medical drama Alien 20th Century Fox Mary Tyler Moore new zealand Superheroe social media PBS book adaptation Photos Disney Plus superhero Grammys DC Universe YouTube blockbusters dragons Vudu politics award winner docudrama Hallmark Christmas movies DC streaming service Writers Guild of America CBS All Access Reality comic The Purge Women's History Month 21st Century Fox nbcuniversal The Arrangement Interview Superheroes romantic comedy TV Land MCU zero dark thirty Toys Sci-Fi Year in Review ID Calendar boxing Universal aliens 2016 FX on Hulu 2020 documentaries DirecTV Drama Extras A&E MTV WGN spanish language Spring TV justice league Freeform Pacific Islander VICE casting quibi obituary Star Trek dark DGA breaking bad Anna Paquin BBC America Peacock toronto 2017 space deadpool tv talk Emmy Nominations SDCC TruTV heist movie werewolf Rocky TV Cosplay YouTube Premium Marvel TV One Spike period drama screen actors guild 24 frames news Nat Geo aapi Christmas RT History CBS Turner rt archives scene in color spanish TIFF spy thriller Disney ABC batman dogs children's TV Arrowverse Mystery BET hidden camera TCA 2017 Trophy Talk Marvel Studios FX GIFs Marathons Set visit Endgame Classic Film Comedy Crunchyroll psychological thriller doctor who technology green book Lifetime Christmas movies BBC One NYCC Oscars psycho james bond name the review king kong Apple Marvel Television cancelled television Television Critics Association Warner Bros. stand-up comedy revenge ABC Family Valentine's Day zombies serial killer crime thriller Crackle Comics on TV Summer kong remakes comedies Awards Tour ratings asian-american war Trailer AMC FOX WarnerMedia streaming 71st Emmy Awards cinemax golden globes disaster what to watch TCA Winter TV Cannes Pet Sematary political drama robots satire 4/20 hist Hear Us Out PlayStation Red Carpet Video Games book Unbreakable Kimmy Schmidt cancelled TV series Sony Pictures marvel cinematic universe Amazon Prime hollywood crime kids Ovation jurassic park chucky singing competition worst movies E3 south america natural history criterion christmas movies Creative Arts Emmys films NBC emmy awards NBA Mudbound Pride Month Tokyo Olympics Ghostbusters mockumentary Fantasy CW Seed National Geographic First Look adenture 45 Character Guide sag awards festival sequels strong female leads Countdown Exclusive Video crossover Discovery Channel Apple TV+ SXSW Nickelodeon italian spain Sneak Peek finale cancelled TV shows YouTube Red Box Office sequel versus police drama 78th Annual Golden Globe Awards animated Brie Larson Rom-Com thriller stop motion scorecard high school Mindy Kaling X-Men ViacomCBS sitcom 90s Paramount Holiday target GLAAD Film Avengers binge rotten Black Mirror Disney streaming service live action ITV harry potter Musicals telelvision Logo Wes Anderson directors Apple TV Plus Nominations Infographic Kids & Family comics History best San Diego Comic-Con anthology fast and furious CMT Shudder Image Comics RT21 ESPN nfl Amazon Studios Epix Action BAFTA cults monster movies PaleyFest biography 2021 Schedule Horror Super Bowl movies USA Britbox Turner Classic Movies universal monsters New York Comic Con Awards rotten movies we love comic books Certified Fresh laika OWN Sundance Dark Horse Comics Food Network Binge Guide APB godzilla suspense Opinion Academy Awards Black History Month 007 historical drama Baby Yoda 72 Emmy Awards spinoff Amazon Polls and Games docuseries TCA Awards LGBTQ elevated horror Winners Tubi Mary poppins Spectrum Originals Funimation TBS Animation cops streaming movies concert cats Film Festival indie Heroines diversity based on movie mission: impossible parents football TCM Fox News See It Skip It Election VH1 canceled dc game show classics venice Rock HBO Go ghosts Trivia franchise latino Cartoon Network video on demand TV renewals japanese scary movies kaiju Sundance Now independent child's play Emmys travel reviews reboot 99% OneApp free movies YA all-time razzies Teen romance Stephen King LGBT Starz crime drama french ABC Signature true crime worst blockbuster cars Masterpiece Esquire lord of the rings documentary Disney+ Disney Plus HBO First Reviews Television Academy adaptation The Walt Disney Company Thanksgiving E! prank GoT game of thrones Podcast DC Comics saw vampires television IFC dceu Bravo discovery 2019 slashers video japan Walt Disney Pictures hispanic jamie lee curtis Star Wars Travel Channel composers teaser Biopics Lucasfilm Rocketman American Society of Cinematographers supernatural joker cancelled screenings 1990s