Comedy director Chris Weitz has signed on to helm "The Game: Penetrating the Secret Society of Pickup Artists" for Columbia Pictures, a project based on a popular New York Times article from 2004. Said article was also stretched into a book, both of which will be used for the flick’s source material.
According to The Hollywood Reporter, "Chris Weitz has signed on to adapt and produce Neil Strauss’ best-selling seduction tome "The Game: Penetrating the Secret Society of Pickup Artists" for Columbia Pictures. Strauss’ first-person story, which originally ran as a Sunday Style article in the New York Times in 2004, chronicled Strauss’ transformation from lovelorn loser to lothario. Sony topper Amy Pascal read the comedic article and quickly optioned it as well as the subsequent book, published by ReganBooks in September."