Box Office Guru Preview: Go, Joe!

Real American Heroes take on Julie and Julia, Perfect Getaway for box office crown.

by | August 6, 2009 | Comments

Some real American heroes look to storm the box office this weekend as Paramount unleashes its latest toy franchise film G.I. Joe: The Rise of Cobra. Sony counters with the culinary experience of Julie & Julia while Universal goes after some chills and thrills with A Perfect Getaway. The top 10 films should see a reasonable gain from last year.

Let’s be honest, three years ago would anyone have thought that Hasbro would be the producer of one of the biggest films of all time? Hot off the heels of the mega-success, Transformers: Revenge of the Fallen comes the latest from the famed toy company, G.I. Joe: The Rise of Cobra. The film has a few similarities to the original Transformers: a somewhat recognizable cast without any major superstars; a director who is known for helming big-budget action flicks; and both films are based on a hugely popular toy from the 80s. Of course, that’s where the similarities end. Back in the summer of 2007, Transformers burst on to the scene over the 4th of July holiday, with a $70.5M weekend debut and a massive $155.4M from its Tuesday opening. Anticipation isn’t nearly as high for this new franchise hopeful.

Dennis Quaid, Channing Tatum, Marlon Wayans and Sienna Miller star in the special effects actioner, which opens on around 3,500 screens this weekend. With Funny People underperforming last weekend and no other true action films geared to teens having been released since Revenge of the Fallen, G.I. Joe has a fairly clear playing field to itself. Competition from the other new releases will be virtually nil, which means G.I. Joe has a decent shot of opening with around $48M this weekend, and could go even higher with good word of mouth.

G.I. Joe: The Rise of Cobra

Academy darlings Meryl Streep and Amy Adams headline the dramedy Julie & Julia, directed by Nora Ephron. Based on the bestselling novel about a woman who sets out to complete an entire Julia Child cookbook in a year, the two leads don’t actually have any scenes together, which makes for a tricky marketing campaign. However, this type of adult drama hasn’t been well represented this summer and having Streep play an icon such as Child is a casting coup. And Adams is an up and coming actress who is slowly building a following of her own. Opening on approximately 2,300 screens, Julie & Julia could make around $18M this weekend.

Meryl Streep as Julia Child in Julie and Julia

Steve Zahn and Milla Jovovich celebrate their honeymoon in the thriller A Perfect Getaway. With a title that might lead one to believe this is a movie filled with car chases, Getaway has its work cut out for it this weekend. The trailers have been decent, but show nothing to separate it from the thousands of other thrillers that have been released over the years. People looking for real chills could very well be waiting for the tag team sequels at the end of the month in Halloween 2 and The Final Destination. Date crowds still have The Ugly Truth as a choice. And most teens will be flocking to G.I. Joe. So who is left for this film? Opening on around 2,000 screens, look for A Perfect Getaway to reach the $7M mark this weekend and fade quickly into the sunset.

Milla Jovovich and Steve Zahn in A Perfect Getaway

Last weekend’s champ Funny People debuted much softer than anticipated. Reviews have been mixed and word of mouth hasn’t been solid. With no real breakout moments from the movie, there isn’t much reason for people to pay good money to see this on the big screen when they can enjoy it in the comfort of their own homes in a few months. And overly long running time also doesn’t help matters. Look for the Adam Sandler/Judd Apatow creation to drop around 50% this weekend to $11.5M, bringing its cume to $43M.

After a massive opening day, Harry Potter and the Half-Blood Prince has been performing almost identically to the previous film in the series, Harry Potter and the Order of the Phoenix. The addition of IMAX screens helped ease the fall last weekend, and another small decline should be in store for this weekend. A drop of 38% this weekend would give the top grossing franchise in history another $11M, raising the Half-Blood Prince total to $275M.

Also opening this weekend in limited release from Overture Films is Paper Heart, starring Charlyne Yi and Michael Cera. The Sundance award winner for best screenplay follows Yi as she searches for the meaning of love in mock-documentary style. Strong reviews should lead to a terrific per screen average.

LAST YEAR: For the fourth straight weekend the juggernaut known as The Dark Knight stood head and shoulders above the rest, grossing $26.1M boosting the 24-day total to an astounding $441.6M. In second place was Seth Rogen/James Franco starrer Pineapple Express with $23.2M bringing its total from its Wednesday opening to $41.3M. The Mummy: Tomb of the Dragon Emperor fell one place to number three with $16.5M. Fourth place belonged to the girls of The Sisterhood of the Traveling Pants 2 which debuted with $10.6M. And rounding out the top 5 was the Will Ferrell comedy Step Brothers with $9.1M.

Author: Gitesh Pandya,

Tag Cloud

TV ABC Family cancelled TV shows Discovery Channel TruTV IFC Films SDCC quibi cooking A24 2020 Turner strong female leads MSNBC Emmy Nominations TLC Superheroes Disney renewed TV shows El Rey movies Baby Yoda unscripted zero dark thirty CBS SXSW psycho reviews CW Seed zombies Animation versus jamie lee curtis Holidays Star Trek hispanic what to watch BBC Opinion period drama supernatural 2017 Travel Channel Reality Competition Unbreakable Kimmy Schmidt Infographic Martial Arts DC Comics christmas movies TCA 2017 golden globes Marvel Studios stand-up comedy Drama E3 TBS Film Festival Trailer hist Marathons Super Bowl Mary Tyler Moore Acorn TV Rocky Tomatazos Elton John crime thriller Western Showtime comic Pirates binge war Apple TV+ Shondaland Masterpiece Musical politics Christmas book Nickelodeon Endgame YouTube SundanceTV latino award winner Year in Review Tumblr Hulu Spike Star Wars Shudder documentary Sony Pictures crime drama Country Family TNT VICE Pet Sematary Britbox YA free movies Peacock Trophy Talk HBO Max composers 20th Century Fox Disney Channel elevated horror facebook Sundance TV Women's History Month Black History Month Marvel Television Adult Swim spider-man TCA Winter 2020 police drama Funimation harry potter Sci-Fi National Geographic Toys Holiday psychological thriller diversity Rocketman Disney+ Disney Plus YouTube Red anime singing competition Apple TV Plus transformers LGBT sitcom thriller FOX 24 frames franchise Comic Book Netflix dramedy Binge Guide History Mary poppins series 2018 richard e. Grant Arrowverse romantic comedy Premiere Dates FXX Set visit robots Walt Disney Pictures Box Office mockumentary Lifetime Christmas movies Mystery ITV Tubi teaser science fiction festivals MCU dogs Mary Poppins Returns sequel adaptation Pride Month adventure breaking bad WGN Classic Film BET Turner Classic Movies The Walking Dead MTV canceled San Diego Comic-Con Nat Geo 2015 First Look Lifetime RT History HBO doctor who A&E serial killer Food Network GoT movie revenge kids Lionsgate Disney Plus disaster casting CNN Ovation Quiz Cannes Amazon Studios crossover Grammys ESPN Sneak Peek LGBTQ Ghostbusters The Arrangement theme song Thanksgiving TV renewals First Reviews USA independent Emmys Stephen King Hallmark Christmas movies spinoff Winter TV New York Comic Con Amazon Prime Video President Hallmark Captain marvel Lucasfilm universal monsters Sundance dceu PaleyFest directors cancelled TV series Amazon Amazon Prime Teen dragons Crackle PBS Fall TV NYCC Universal cartoon finale Paramount Network cancelled television dc Summer cats nature Film Election anthology Academy Awards CMT Comedy cancelled screen actors guild TCM Nominations AMC Superheroe Marvel batman Bravo talk show canceled TV shows Tarantino witnail OneApp toy story Fox News Ellie Kemper Columbia Pictures 21st Century Fox Netflix Christmas movies 2016 APB Horror game show E! Chernobyl Mindy Kaling rotten movies we love biography Rom-Com Red Carpet Disney streaming service Countdown justice league Winners Pop comics CBS All Access Schedule Television Academy TIFF mutant Reality Avengers romance Action Awards Tour spain Creative Arts Emmys technology Polls and Games reboot game of thrones Fantasy Warner Bros. foreign ABC Awards Video Games sports television miniseries political drama Starz Character Guide natural history 45 Esquire spanish language Podcast Oscars Photos true crime Watching Series Valentine's Day medical drama TV Land blaxploitation Pop TV X-Men Anna Paquin Comics on TV social media comiccon Certified Fresh halloween DC streaming service Apple ratings cults screenings werewolf Syfy based on movie The CW GLAAD OWN Vudu Comedy Central WarnerMedia space Song of Ice and Fire 71st Emmy Awards scary movies joker DirecTV Freeform Musicals Chilling Adventures of Sabrina DGA Biopics travel Interview Spectrum Originals sag awards Extras crime Best and Worst boxoffice FX south america Crunchyroll GIFs video DC Universe USA Network BBC America Sundance Now The Witch animated IFC The Purge Spring TV 007 Dark Horse Comics VH1 cars Writers Guild of America Logo discovery Cartoon Network Epix Paramount 2019 American Society of Cinematographers ghosts Brie Larson Kids & Family name the review docudrama zombie Trivia Rock slashers cops See It Skip It Music FX on Hulu YouTube Premium cinemax Black Mirror streaming tv talk NBC RT21 children's TV indie TCA aliens blockbuster Calendar Cosplay spy thriller historical drama Heroines vampires green book Mudbound Pixar