How Jimmy Became Saul Goodman on Better Call Saul (And How You Can Too)

Check out our Better Call Saul name generator.

by | May 16, 2017 | Comments

Bob Odenkirk in Better Call Saul (Michele K. Short/AMC/Sony Pictures Television)
Bob Odenkirk in ‘Better Call Saul.’ (Photo by Michele K. Short/AMC/Sony Pictures Television)

Season 3 of Better Call Saul is speeding towards Breaking Bad faster than ever before. First, they introduced Gus Fring (Giancarlo Esposito), who will go on to become a big bad for Walter White (Bryan Cranston) in Breaking Bad. It looks like Gus is going to go to war with Don Hector Salamanca (Mark Margolis). Could this be how Salamanca is incapacitated before Walter meets him? But the big question, the very question of the title itself, was answered this week in episode “Off Brand”: Where did Jimmy McGill (Bob Odenkirk) get the name Saul Goodman?


Viewers have always known that “Saul Goodman” was not his real name. He confessed as much to Walter White. But for two and a half seasons, fans have been watching Jimmy McGill struggle with his law practice. Necessity is the mother of invention, and this week Jimmy had to create an alter ego for a local commercial. It wasn’t even supposed to be a lawyer name.

Let’s back up. Last season, Jimmy snuck onto a military base to film a TV spot of war hero types looking majestic in front of bombers. Now Jimmy has to take a one year hiatus from law, a slap on the wrist for forging documents that cost Chuck (Michael McKean) the Mesa Verde account. But, Jimmy proved Chuck’s aversion to electronics was all psychological, so the Bar Association believed that Jimmy only confessed to Chuck to make his brother feel better. Still, one year off duty means Jimmy’s got to pull that ad for his legal practice.

Jimmy’s already spent the money on daily airings at 3:20 p.m., so he thinks of a way to make use of that time: He tries to sell local businesses on letting him shoot their commercials to air in the 3:20 slot. To get the word out, he shoots a new commercial for his commercial business. He realizes, however, that he can’t be lawyer Jimmy McGill selling commercials now, so he invents a new character he will play and names him “Saul Goodman.”

Bob Odenkirk, Rhea Seehorn in Better Call Saul (Michele K. Short/AMC/Sony Pictures Television)
Rhea Seehorn and Bob Odenkirk in ‘Better Call Saul.’ (Photo by Michele K. Short/AMC/Sony Pictures Television)

Were you expecting a deep explanation for how he chose the name that would become his persona throughout Breaking Bad? Even Kim (Rhea Seehorn) thought there must be more to it when Jimmy showed her the ad. No, Jimmy just thought Saul Goodman sounds like, “It’s all good, man.”

The commercial is a true Saul Goodman production. Video editing circa 2002 had a lot of cheesy effects, and Jimmy went a bit overboard on the “star wipes.”

It’s as simple as that. That’s how Jimmy McGill became Saul Goodman. He needed a new character, was on a deadline, and made a name out of a common catch phrase. This got us thinking, what other names can be made out of popular expressions? Try out Better Call Saul name generator below.

Better Call Saul Name Generator

Bob Odenkirk in Better Call Saul (Michele K. Short/AMC/Sony Pictures Television)
Bob Odenkirk in ‘Better Call Saul.’ (Photo by Michele K. Short/AMC/Sony Pictures Television)

You too can have a fake name like Saul Goodman. Choose the phrase that best suits your lifestyle, and find out what your shady lawyer name is. Or, if you have your own phrase and corresponding name, tell us in the comments!

Better Call Saul airs Mondays at 10 p.m. on AMC

Tag Cloud

Unbreakable Kimmy Schmidt TLC SDCC romance Logo Comedy Central dramedy WGN History ESPN Starz Fox News TruTV Lifetime sitcom 2016 Mary Tyler Moore Country Oscars Tomatazos Lionsgate Calendar Character Guide FOX DC Comics zombie Thanksgiving NYCC Marathons Pirates Fall TV MSNBC Trailer Extras cats TIFF E3 cooking BBC SundanceTV Music Mindy Kaling Election Bravo diversity Sci-Fi ITV CMT Marvel Infographic what to watch Esquire 45 Podcast Interview thriller TCA 2017 police drama GoT Cartoon Network FX Year in Review Reality Competition Horror docudrama justice league Sundance Universal period drama Musical IFC Winners Martial Arts Nat Geo cinemax Video Games Emmys boxoffice crime CNN Tumblr vampires transformers Photos technology Food Network GIFs DirecTV Star Wars Crackle Masterpiece social media OWN composers Winter TV aliens Musicals Comedy The CW A&E Superheroes binge Schedule historical drama Writers Guild of America Polls and Games Dark Horse Comics Ghostbusters medical drama GLAAD Action Set visit Grammys Drama Awards war YA LGBTQ FXX Comic Book First Look Disney Channel travel Rock Reality TV Land Premiere Dates Hulu 007 Pop dc 21st Century Fox Holidays Fantasy Netflix talk show Nominations PBS VH1 Mystery NBC crime drama Disney Rom-Com Watching Series Box Office biography APB Biopics sports based on movie Opinion CBS All Access MTV Freeform Countdown Trivia crime thriller Western Nickelodeon VICE Warner Bros. President TCM ABC Family psycho cops science fiction 24 frames ABC discovery American Society of Cinematographers TBS HBO The Arrangement X-Men El Rey Adult Swim Best and Worst Amazon Syfy TV USA Ellie Kemper Star Trek 2017 Animation BBC America Summer TCA Red Carpet adventure dceu Sneak Peek Certified Fresh comiccon politics Paramount PaleyFest serial killer Teen 2015 Toys Kids & Family Cosplay supernatural singing competition E! AMC political drama Rocky TNT BET RT History DC Universe Valentine's Day Showtime Super Bowl CBS harry potter Spring TV