Mark Ruffalo in The Avengers
Edward Norton appeared to have an issue being signed on for so many movies in a franchise (though he seems to have no problem getting swallowed up by the Wes Anderson Cinematic Universe — WHAT’S UP WITH THAT, ED), so Marvel found a more willing Bruce Banner in Mark Ruffalo. The first Hulk is the green sheep of the MCU with a 67% Tomatometer, so there wasn’t much challenge for Ruffalo to beat that in his inaugural appearance — especially when said appearance was the first Avengers (92%).
