Box Office Guru Wrapup: Ninja Turtles Unseat Spartans For #1 Spot

by | March 26, 2007 | Comments

A crowded box office saw six new films shove their way into the multiplexes this weekend, but it was the Warner Bros. animated film "TMNT" that led the way knocking the studio’s own historical battle film "300" from the number one spot.

Mark Wahlberg‘s new sniper pic "Shooter" enjoyed a decent opening in third place while the rest of the debuting films saw more modest results. Overall, the box office was vibrant with seven different pictures hitting double digit millions.

Turtle power conquered North America as "TMNT" ruled the weekend with an opening of $25.5M, according to estimates. The PG-rated toon averaged a powerful $8,183 from 3,110 theaters and collected an amount that was almost identical to the record $25.4M debut of the live-action Teenage Mutant Ninja Turtles from March 1990. However, ticket prices were much lower 17 years ago and films played in fewer theaters so that hit’s $12,661 average from 2,006 locations was more impressive. With few new choices for kids in recent weeks, "TMNT" was able to corner the market for young ones. However, long term success could be challenging as Disney will unleash its rival animated entry "Meet the Robinsons" this Friday.

After two weeks on top of the charts, the Spartan war epic "300" dropped to second place but still held up well despite the onslaught of new films. The Warner Bros. blockbuster fell by only 38% to an estimated $20.5M and lifted its cume to a staggering $162.4M after 17 days. The R-rated smash now looks likely to reach the $200M mark domestically — a level no March film has ever reached before.

Overseas, "300" dominated the marketplace with its invasion of the U.K. and several key European countries with a colossal $48M from 33 markets with 5,000 prints. That pushed the international total to $79M and the global gross to $241M. 300 should dominate the spring box office worldwide and could go on to surpass $500M.

Mark Wahlberg‘s new action thriller "Shooter" opened in third place with an estimated $14.5M from 2,806 locations. The Paramount release averaged a good $5,168 per theater and played to an adult aduience. Studio research showed that two-thirds of the crowd for the R-rated film was age 25 or older. "Shooter" finds the recent Oscar nominee playing a former marine wrongly accused of trying to kill the U.S. President. The budget was just over $60M.

With no new comedies opening among the half-dozen new releases, Buena Vista’s motorcycle laugher "Wild Hogs" held strong once again and slipped only 25% to an estimated $14.4M. The Tim AllenJohn Travolta pic has upped its cume to $123.8M to date making it 2007’s second biggest blockbuster trailing only the Spartan tale. "Hogs" is also the top-grossing release for Disney since Johnny Depp‘s pirate smash from last summer.

Three films claimed estimates near the $10M mark and could see their rankings get shuffled when final numbers are reported on Monday. New Line opened its kids adventure "The Last Mimzy" with an estimated $10.2M from 3,017 theaters for a mild $3,381 average. The sci-fi tale earned mixed reviews and faced stiff competition for children from "TMNT."

After enjoying a career-high opening, Sandra Bullock saw her critically-panned suspense thriller "Premonition" fall by a reasonable 43% in its second weekend to an estimated $10.1M. Sony has scared up a solid $32.2M in ten days for the $20M production and should conclude with $55-60M.

Fox Atomic, the studio’s division that targets teens and young adults, bowed its horror sequel "The Hills Have Eyes II" to the tune of $10M, according to estimates. Averaging a mediocre $4,087 from 2,447 locations, the R-rated zombie flick opened 54 weeks after its predecessor which itself was a remake. The first "Hills" performed better and opened to $15.7M and a $5,996 average last March on its way to $41.8M. Eyes 2 cost $15M to produce and played mostly to an under-25 audience. Males and females were almost equally represented.

The Adam Sandler drama "Reign Over Me" debuted in eighth place with an estimated $8M from 1,671 sites for a commendable $4,788 average per theater. The R-rated film about a man who loses his way in life after his family is killed on September 11 earned good marks from critics. Given the difference in subject matter, "Reign" played primarily to adult women and not to the young male crowd that the funnyman usually attracts with his comedies. Studio research showed that 59% of the audience was female and 60% was 25 or older. The $20M production co-stars Don Cheadle and Jada Pinkett Smith and opened a bit below Sandler’s mature pic "Spanglish" which bowed to only $8.8M in 2004.

Lionsgate’s swim team drama "Pride" tanked in its opening weekend diving into just $4M, according to estimates. Starring Cheadle’s "Crash" co-star Terrence Howard, the PG-rated film averaged a weak $2,655 from 1,518 locations and earned mixed reviews from critics. Rounding out the top ten was the killer doll flick "Dead Silence" with an estimated $3.5M in its second weekend. Off a steep 55%, the Universal release has grossed $13.3M in ten days and should finish with just under $20M.

With all the new faces, six films tumbled out of the top ten over the weekend with declines of more than 50% each. Chris Rock‘s latest film "I Think I Love My Wife" fell 51% in its second weekend to an estimated $2.8M for a ten-day cume of only $10M. A final gross of about $15M seems likely. Disney’s fantasy drama "Bridge to Terabithia" dropped 55% to an estimated $2.3M in its sixth frame. With a strong $78.9M in the bank, Bridge looks to end its run with $82-84M.

Sony’s "Ghost Rider" took in an estimated $1.7M, down 59%, for a $113.2M cume. The Nicolas Cage actioner should finish with roughly $116M. Paramount’s serial killer drama "Zodiac" has been one of the year’s big underperformers and crumbled 63% to an estimated $1.2M. The $65M film has collected only $31.7M thus far and looks to end with a disappointing $34M.

The Eddie Murphy hit "Norbit" has performed much better for Paramount and grossed an estimated $1M this weekend, off 63%, pushing the total to $94.1M. A $96M final is likely. Hugh Grant‘s latest comedy has made half as much. "Music and Lyrics," co-starring Drew Barrymore, fell 60% to an estimated $920,000 pushing the total to $49.2M. Look for a $51M final.

Fox Searchlight once again generated the best per-theater average in the Top 20 with Mira Nair‘s "The Namesake" which expanded from 41 to 117 theaters and grossed an estimated $1.4M. Averaging a sturdy $11,581 per site, the PG-13 pic upped its total to $2.7M and will add another 125 theaters this Friday.

The top ten films grossed an estimated $120.6M which was up 27% from last year when "Inside Man" opened at number one with $29M; and up 39% from 2005 when "Guess Who" debuted on top with $20.7M.

Author: Gitesh Pandya,

Tag Cloud

YouTube Red zero dark thirty Turner Pop TV sequel golden globes Superheroe Film Festival 2018 comic ABC Trailer period drama Opinion Shondaland worst biography franchise X-Men IFC Films transformers Pet Sematary independent dragons NYCC hispanic Columbia Pictures composers singing competition 2020 Bravo Musicals latino CBS MCU justice league aliens Chilling Adventures of Sabrina Pride Month Musical 2016 Countdown Hallmark Dark Horse Comics Best and Worst cancelled television YouTube Premium a nightmare on elm street Paramount Network Anna Paquin halloween canceled TV shows slashers Sony Pictures Reality Competition Spike boxoffice twilight Ghostbusters Star Wars adaptation war Mindy Kaling 4/20 directors hollywood Television Academy Binge Guide romance Comics on TV Mary Poppins Returns Super Bowl best Premiere Dates Film elevated horror Syfy Valentine's Day Netflix TNT Thanksgiving Cannes CNN anthology Superheroes BBC America El Rey Mudbound Universal 45 Apple TV+ Trophy Talk werewolf Warner Bros. docudrama strong female leads supernatural Tomatazos FX on Hulu FXX HBO Cartoon Network Emmy Nominations Family revenge cops facebook Toys Travel Channel versus Reality Fall TV Amazon Studios Oscars stand-up comedy universal monsters sequels New York Comic Con DirecTV video Freeform Podcast Teen green book comedies Adult Swim Disney streaming service movie spy thriller VH1 Comic Book cancelled TV series TV Land BET Awards TCM Mystery PBS breaking bad child's play spain toy story Funimation witnail The CW Brie Larson indie E! Lionsgate romantic comedy Nat Geo Trivia harry potter book MTV casting batman doctor who Fox News diversity richard e. Grant serial killer ghosts name the review Baby Yoda Western TruTV Disney Channel First Look Set visit Horror Arrowverse Classic Film Spectrum Originals Nickelodeon Walt Disney Pictures Apple CW Seed SXSW asian-american HBO Go 21st Century Fox Election sports GLAAD movies talk show festivals LGBTQ GIFs Winter TV Peacock what to watch south america BBC One Martial Arts Starz foreign quibi Grammys Spring TV psycho Star Trek finale comics news Apple TV Plus crime drama Masterpiece Schedule Red Carpet screenings spinoff chucky satire animated cinemax reboot A24 DC streaming service RT History 71st Emmy Awards Amazon Prime APB BET spanish language Writers Guild of America San Diego Comic-Con zombies Pixar ITV Holiday Cosplay YA mockumentary Netflix Christmas movies superhero USA Amazon Drama FOX Calendar OWN ESPN stop motion children's TV 24 frames A&E Lifetime Christmas movies Lucasfilm crime thriller History Amazon Prime Video ABC Family rotten mission: impossible anime Watching Series dogs Action TV renewals cartoon discovery Heroines Sneak Peek BBC Elton John emmy awards Sci-Fi ratings Kids & Family rotten movies we love Tumblr Song of Ice and Fire National Geographic miniseries The Purge IFC sag awards game show spider-man natural history Certified Fresh TCA Awards technology See It Skip It YouTube Shudder 2015 Chernobyl First Reviews dramedy screen actors guild PaleyFest robots AMC based on movie Ovation Emmys Rocky Rock The Witch sitcom The Walking Dead Creative Arts Emmys Academy Awards Hulu dark true crime political drama nbcuniversal Pirates DGA HBO Max Women's History Month BAFTA Sundance hist Photos SDCC mutant Esquire TCA Winter 2020 video on demand Tarantino Ellie Kemper free movies teaser TLC cats Rom-Com NBC Television Critics Association DC Universe scary movies dc police drama cults Awards Tour FX Mary Tyler Moore WarnerMedia classics LGBT Captain marvel Discovery Channel Endgame Crunchyroll Holidays films Nominations Box Office adventure Sundance TV DC Comics reviews Country binge 007 The Arrangement vampires Music documentaries critics cooking Biopics Animation Turner Classic Movies Unbreakable Kimmy Schmidt Stephen King USA Network Acorn TV Logo Pop Polls and Games Disney OneApp crossover MSNBC Lifetime Year in Review series streaming Sundance Now space stoner medical drama TV CMT VICE blockbuster game of thrones jamie lee curtis Vudu Britbox Infographic TCA 2017 unscripted crime WGN kids Tubi documentary 2019 television Rocketman Black Mirror Fantasy VOD PlayStation Epix Crackle Quiz TCA die hard canceled TBS cancelled TV shows Marvel Studios Showtime Awards Black History Month E3 thriller cars Interview dceu Christmas zombie politics fast and furious parents Hear Us Out comiccon award winner Food Network science fiction 2017 laika disaster joker Comedy GoT Hallmark Christmas movies President Summer historical drama tv talk RT21 nature Extras American Society of Cinematographers cancelled obituary indiana jones theme song social media Avengers renewed TV shows Disney+ Disney Plus criterion Character Guide SundanceTV Marvel Comedy Central TIFF Winners Video Games 72 Emmy Awards Paramount Marvel Television travel CBS All Access Disney Plus Mary poppins concert 20th Century Fox psychological thriller all-time christmas movies Marathons blaxploitation