The Hollywood Reporter brings news that the Motion Picture Association of America (MPAA) has rejected Lions Gate’s new promotional materials for "Saw 2," namely, a new line of posters that feature two sliced-off fingers that represent the "Part 2."
"The MPAA has turned thumbs down on advertising materials featuring severed fingers that Lions Gate Films had distributed to Web sites to promote its upcoming horror film "Saw II." In an announcement released Friday, the MPAA said its Advertising Administration, which reviews all advertising and publicity materials submitted by producers and distributors for a film rating, had not approved the material. If it had, it would have found that "materials for the film ‘Saw II’ (that) display dismembered fingers … is unacceptable under Advertising Administration standards.""
"Saw 2" is in post-production right now, being readied for its October 28th release.